This weekend, families in Slovenia were able to ski beside the seaside.

The picturesque resort town of Portoroz, on the Adriatic Ocean, staged a unique snow event called the ‘White Circus by the Sea’.

the ‘White Circus’ – an artificial ski slope – was set up just ten metres from the sea, in an attempt to increase kids’ interest in snow sports in Slovenia.

Throughout the day, around 2,000 children had a chance to explore, enjoy and experience a variety of fun snowy activities.

There was also the chance to ‘Ski with a legend’ – as kids took to the slopes with such ski celebrities as Filip Fisar, Christian Mayer, Bojan Križaj and Urška Hrovat; Alpine World Cup athletes Andrej Sporn and Matic Skube; and free skiing professional Glen Plake.

Later in the day, the hill was transformed into a mini World Cup venue, as children from local ski clubs competed against each other with great enthusiasm.

After the event, Elan Product and Brand Designer Luka Grilc commented, “We achieved what we set out to do and that was to bring children to the snow. Although we had to bring the snow to the sea, what took place was something unique, enjoyable and a first for Slovenia. We hope that many children and Organisers are inspired by the actions here today and decide to stage more events to bring children to the snow.”

Here are some of the day’s highlights:

The ‘White Circus by the Sea’ was devised by the Slovenian ski Association, Tourism Slovenia, the Bernardin Hotel Group and the Slovenian ski manufacturer Elan in conjunction with FIS SnowKidz’ ‘Bring Children to the Snow’ campaign.

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